Subject: Avoid this weight loss KILLER!

Everyone makes this mistake.

Its especially common around the New Year and before the Summer Holidays.

Heres what happens

Youre super-motivated to change your body. 

Maybe youre going to go on a diet.

Maybe youre going to start exercising.

Or maybe youre going to hit it hard and do both!

The New You starts when you get up early, eating your oats for breakfast and having a salad for lunch. 

You go to the gym in the evening and come home to a super-healthy meal for dinner.

So far, so good!

Day two is good and day three?  

Still on track just!

By day four its getting harder.

And, day five thats a killer.

Youre tempted with a cookie - one wont hurt - and by day six your motivation is teetering on the edge! 

With your calorie intake down, your exercise levels up and your head hurting thanks to the extra effort and will power - youre starting to feel the strain.

This is where most folk crash and burn...

They miss a gym session and then their diet goes to down the pan.

Its only a matter of time before most people quit.

Now if this sounds like you

Dont beat yourself up and dont worry!
 
Move on, learn from your mistakes and take this advice

There is a BETTER way to get started.

It will help you overcome the killer combination of a strict diet and exercise while killing off the old habits that haunt you.

Heres what you do

Ready?

You start slowly with one habit at a time.

It could be that you improve one meal at a time.

You might replace drinking soda for water.

Whatever it is

Start with one habit at a time.

It may seem slow but listen, youve got about an 80% chance of changing one habit at a time.  Try to change to habits and the chance of success fails.

Add a third and fourth habit  its just a matter of time before you fail.

Slow and consistent improvements will get you to where you want to be quicker than starting, quitting and starting again.

It is much easier than do everything perfect approach too.

Start slow and start by balancing your calories. 

Eat the same food - even if theyre not super healthy - just focus on eating the same number of calories that you burn every day instead of eating an excess of calories.

The result?

No more weight gain.  Thats a good start.

Next you start adding protein to every meal - breakfast included. 

It helps you feel fuller and (this is cool) it takes more energy to digest so youre bumping your metabolism.

So now youre not gaining weight and youre eating better.

Were changing one habit at a time and tackling overwhelm at the same time.

I know its slow but remember

Most people try too hard to do everything and fail.

And they do it for YEARS!

Some will never reach their goals at all because they keep on failing!

Be different!

So, what next?

Pick a meal - try breakfast - and make it better.  

Make that a habit.

Then do the same for lunch and then dinner.

Like the saying goes:

How do you eat an elephant?

One bite at a time!

Thats how you need to treat your diet and weight loss.

Take baby steps to where you want to be and it will happen.

Plus its a lot easier, a lot more fun and lot more sustainable when you take it - one habit at a time.

Got it?

Good.

Now do it!

See you soon,

[name]

P.S.  [product plug]
